About Auren

We believe your pet deserves to be understood, not just tracked.

Auren started from a simple gap: pet technology tells you where your companion is, but it rarely helps you understand what they lived through, noticed, and repeated over time.

From surveillance to companionship.

GPS trackers and home cameras are useful, but they treat your pet as a data point on a map or a scene in one room. Auren is being built around your pet's actual daily life.

We combine first-person image, sound context, activity and rest tracking, location, and owner feedback into a unified memory experience. The goal is meaningful context about what changed, what stayed the same, and what moments are worth keeping.

Pet and owner sharing a moment
Our principle

Companionship first

Every feature should make owners feel closer to their pet, not more anxious.

Our principle

Context, not judgment

We present behavior evidence and baseline changes honestly. We do not claim medical diagnosis.

Our principle

Trust, visible

Camera, microphone, location, and memory controls are product features, not privacy-policy footnotes.

01

Emotional companion

First-person memories, finding confidence, and daily recaps make Auren a pet lifestyle brand first.

02

Behavior baseline

With owner consent, repeated routines can become individual baselines that help explain unusual activity, rest, or route changes.

03

Future intelligence

The long-term ambition is a privacy-aware pet behavior memory layer that starts from the pet's perspective.

The team

Built by people who love pets and respect their owners.

Auren Team

Auren Pet

Auren is a team of hardware engineers, AI researchers, and pet lovers building a wearable that sees life from a pet's perspective. Based in Hong Kong, with launch plans to be announced before payment opens.

Want to collaborate? Get in touch